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Saturday, May 12, 2012

Pinoy artists, designers join sneaker summit in Dubai


UNITED  ARAB EMIRATES – Filipino designers and artists once again proved their talents in the Sneaker Summit held in Dubai last month.
The event more popularly known as Sole DXB gathered not only sneakers and sports enthusiasts but also trendsetters and foremost designers in the region.
 
The summit also showcased Puma jackets designed by renowned Dubai-based Filipino haute couture designers like Michael Cinco and Furne One.
 
Cinco designed the prismatic panther while Furne One did a baroque victorian sports jacket.
 
Filipino artists were meanwhile handpicked to create illustrations about different sneaker brands.
 
One of those whose illustration was on exhibit at the summit was New Era top design awardee Lina Ureta Alamoudi.
 
“My design is based on the brand Onitsuka Tiger and its very Japanese influenced. I really enjoyed and learned  alot about the craftsmanship of making shoes, the history behind how sneakers were made,” said Alamoudi.
 
Aside from Alamoudi, the illustrations of fellow New Era designers and finalists Kristy Ligones and Ella Orencillo were also featured in the summit.
 
“To create something that is inspired by each model of sneakers. Mine is half cab, a signature shoe by Steve Caballera who is a pro skater,” said Ligones.
 
Meanwhile, Ligones and Orencillo also joined the on-the-spot vinyl toy customization.
 
“Gumagawa ako ng punk rock inspired skater kid doon sa toy kasi ang brand na ibinigay sa akin DC. Kadalasan ng mga skater is more into punk rock music and punk rock fashion,” said Orencillo.
 
Both girls’ hand-painted skateboards were also put on display during the  summit.
 
“They chose around 20 local artists and they gave used and worn out skateboards and we turned those skateboards into something that's artistically-inclined,” said Orencillo. Report from Majah Moralde, ABS-CBN Middle East News Bureau

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